Brand of Sacrifice
Since 2018, Toronto-based deathcore quintet Brand of Sacrifice have been imprinting their mark on the heavy music scene. Dubbed ‘The Branded Ones,’ the group’s fans joined and marched with them as they tore across the globe in support of debut EP ‘The Interstice’ and LP statement ‘God Hand’ which debuted at #20 on Billboard’s Heatseekers Albums Chart. Other highlights to a whirlwind cycle for ‘God Hand’ included a slot on The Summer Slaughter Tour with Carnifex, Cattle Decapitation, The Faceless and Lorna Shore, a world tour with tech vets Rings of Saturn, plus a tour with fellow upcoming deathcore titans Shadow of Intent. Brand of Sacrifice have spread their wings for sophomore LP ‘Lifeblood’, debuting at #1 on Billboard’s Top New Artist Albums. With a production even more pummeling, exemplified by laser-sharp structures and a wide-gulf of dynamics, the album takes catchy to another level, with choruses comprising string orchestrations and synths, alongside bludgeoning breakdowns and plenty of guest appearances. Across their releases to date, Brand of Sacrifice have hit 30+ million streams and 7+ million YouTube views.
The band draws its name from popular anime series Berserk by Kentaro Miura. ‘Lifeblood’ focuses on the series’ dark horse protagonist Guts, a lone wolf who faces demons both inside and out in a post-apocalyptic world. Fans at any Brand of Sacrifice show will be familiar with set-closer “Eclipse” and its ending chant of, “Welcome to the new age.” With ‘Lifeblood’, it’s evident the band have ushered in yet another, even fresher era from which there is no turning back.